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our mission

We make potent skin food that nourishes and heals your skin, and your body. We believe that only nature has the power to unleash your skin's true beauty. We value purity, performance, and simplicity. We believe that skincare should come from the earth, not a lab, and skincare routines should be straightforward and simple.

That is why we craft products for healthy, minimalist everyday rituals. Our powerful botanical formulas are based on the healing power of plants and deliver the healthy radiance your skin deserves, without compromise.

Rooted in Nature

When we say 100% plant-based, we mean it. We never use any fillers or ingredients that don't serve your skin, such as colors or fragrances - not even water. That's right, our water-based formulas are made from pure botanical hydrosols rather than 90% tap water, which is industry standard. The result is the highest concentration of skin nourishing ingredients you can fit in a bottle.

formulated by hand

Shelf-life is something that unfortunately compromises all conventional skincare products. In order to produce and sell large amounts of product, companies opt for cheap ingredients, fillers, and synthetic chemicals that guarantee shelf-lives of up to 3 years. Our products are carefully formulated by hand in small batches using only the freshest, purest quality ingredients. That is why none of our products have a longer shelf life than 12 months.

formulated by hand

Shelf-life is something that unfortunately compromises all conventional skincare products. In order to produce and sell large amounts, companies opt for cheap ingredients, fillers, and synthetic preservatives that guarantee shelf-lives of up to 3 years. That is not what we are after. Our products are carefully formulated by hand in small batches using only the freshest, purest quality ingredients.

botanical

[ buhtan-i-kuhl ]
adjective
Also bo·tan·ic. of, pertaining to, made from, or containing plants.
noun
Pharmacologya drug made from part of a plant, as from roots, leaves, bark, or berries.